Sometimes I find tools to be inaccurate. Hey Brian, big fan of your content. It gives you a full view of a lot of ranking factors like SEO and site speed. Thanks for all your work! Thanks Jordan. You need to be careful with Lighthouse Chrome extension. This means that for performance check for some specific site you will receive a completely different result. Each of those installed extensions may have an impact on performance result, because of javascript injection.
The results returned from pagespeed insights or web. It simulates unbiased search queries from anywhere. Fantastic Article, some of those tools are very interesting especially Screaming Frog and free google tools. Great Article, awesome list of tools and website. I personally loved the Rank Checker tool you mentioned, until now I was using Bright Local but they didnot have any Bulk feature like seoreviewtools.
Fair enough, Doug. These all contain free versions which may or may not meet your needs. As usual a great informative post! However, I could not see a free tool dedicated to backlinks here. I believe openlinkprofiler. Hi Brian, I loved this blog. Thanks for this informative article. I will check all of these sites. KWFinder is definitely not a free seo tool anymore. So, that needs to be updated. Hi Brian, is there any tool which can be used to measure how effective a written content in for SEO?
Not that I know of. Great list! You think so? Great article on this I find Yoast to be effective on sever of the sites I work on. And Uber Suggest for sure is one of the most valuable tools when looking for a free SEO tool its incredible as a free tool. Hi Brian, thanks a lot for the great post! Out of the 25, which ones are you using the most?
What would be a good a complete combo to start with? I am now focusing on sharing content to capture leads. You have mentioned some tools that I have never ever heard about. But is it OK to mention freemium tools as free tools? I had the same issue. I invested time to go to the website of each of these tools, had to read through the specs of what they offer in their free account etc etc.
I did not enjoy this approch at all. Free is free. Same goes for trial version. You can often fix this by improving your title tag or meta description. Sort the report by CTR from low to high. If any of these have lots of impressions and a low click-through rate, it could be worth targeting that keyword with a new page. The page that ranks for this keyword is our list of the top Google searches. This is only a semi-relevant result for this keyword.
We may rank higher with a blog post about the most Googled people, not things. Questiondb finds the questions people are asking about a specific topic. It pulls these from a database of 48M questions sourced from Reddit. Questions are sorted by popularity, but you can also sort by topic. This is a super useful feature because it also groups questions together. All questions about vegan protein powder are now grouped together. This takes you to the thread itself. It generates keywords based on industry type.
We see queries like hot water installation , gas installation , drain cleaning , and drain relining. Now, most businesses that offer these services will mention so on their website.
But many fail to create or optimize individual pages for these service-type queries. There are 10— monthly searches. There are a lot of factors at play when it comes to SEO, but one thing is certain:.
If you want to rank, then your content needs to align with search intent. Google is your best friend when it comes to understanding search intent. Have you tried Windsor keyword optimizer? They have invite-only mode, so looking for the code right now. As I understand Ahrefs use a KD score based on the links profile, however that is not always the case.
While other tools look more if the keyword is in the title, the number of words of the article etc…. Thanks Brian, your content is really helpful for me. Ubersuggest is also a good tool. I have been using this for a long time. Thanks for this awesome list. Great list, very helpful. Thank you Brian! Do you happen to know of any free tool for monitoring keywords for your website?
Thank you. Hi Brian! Thanks for this awesome list… very comprehensive! But I have a question for you… As a small luxury retail business I am of course very keen to get our SEO for the website spot on. My assumption is that one should choose a few options for keyword research and SEO and stick with them.
What would be your SEO software bucket list that you would use on a regular basis? Hi, Brian 14 th keyword tool showing error. I am following your guides for a long time thanks for your big knowledge sharing.
Absolutely great guideline. But each one will not able to pick several tools. So if anyone asks to recommend only one among all, what will be your recommendation? Hello Brian, We really need a tool that can support every language for a keyword research.
More local — based. And even better if that tool, is a freemium one! Do you have any suggestions? Hi Brian, great piece as usual. I used the Alexa tool for about 3 months. Is the Alexa tool without merit entirely? Just curious I geuss. Thanks, Dave. Hey Dave, thank you. We give away free accounts so you can get as many keyword suggestions as you like for free, but getting the search volume, CPC and comp metrics are what cost money.
Buy some credits, when they are used up, buy some more kind of thing. Pretty neat. Informative content Brian Dean. I appreciate the time and energy spent to make this article exist.
Thanks in advance. Hey Brian, really great work, as usual. Just the best Just google it and check out if it fits.
Best regards from Germany, Udo. Hey Brian, Keywords Everywhere just became a paid chrome extension. Is there a substitute that is free.
I simply want to see how many searches per month for a keyword if I check a keyword on google. Very simple. Hi Eran, I just read that. But before you can use the tool, you need to set up an AdWords account.
Still, beginners should have no problem getting what they need from the tool. You can sort keywords according to competitiveness, search traffic, organic impressions share, and more.
Even though I use an assortment of keyword research tools for various projects, I still come back to Keyword Planner every time for Google suggestions, especially if I need forecasts for PPC keywords.
Another well-known tool in the keyword research space is KeywordTool. At first look, it may resemble the vast majority keyword research tools in the market — until you notice that you can also use it to find keywords for YouTube, Amazon, Play Store, and other websites by switching to a different tab. The main difference is, instead of visualizing keyword results into search clouds, KeywordTool. You can also sieve out results that are either questions or have prepositions.
This is always an excellent way to diversify your keyword pool, find more ranking opportunities, and whip up some more content ideas. Switching to any of the tabs above the search bar also creates new keyword lists for that particular site.
Compared to other keyword research tools, the number of keywords you can get with KeywordTool. But what it lacks in volume, it makes up for in variety. It would be unfair to consider KeywordTool. Being able to perform keyword research for free can be tempting for new bloggers. First and foremost, SEMrush is not positioned solely for keyword research. This brings up the familiar keyword research interface where you enter a seed keyword and get things going. Just give the Keyword Magic Tool a couple of seconds to bring in long-tail suggestions.
As expected from a premium tool, the Keyword Magic Tool features advanced filter options that allow you to zero in on the keywords you need. You can also comb through the results to find broad matches, exact matches, phrase matches, and related keywords in a snap.
Despite being housed in a comprehensive SEO and marketing analytics platform, the keyword research features of SEMrush are easy to learn and use. For me, the Keyword Magic Tool has consistently raked in tons of keyword suggestions whenever I use it. There may be times when other tools offered more suggestions, but SEMrush is never far behind.
SEMrush lives up to its title as a marketing analytics platform with the sheer amount of keyword data you can get. The Keyword Difficulty tool also gives conclusive insights on which long-tail keyword variations should be targeted. Apart from the standard options like search volume, keyword difficulty, and CPC, both tools also let you filter results based on match types. The Keyword Difficulty tool lets you pit potential target keywords against each other so you can decide which is more profitable — enough said.
But at the end of the day, SEMrush is built as an all-in-one solution for website owners with big needs. If you can afford SEMrush and have a use for the rest of its analytics features, go for it. The only reason to hold off on your purchase is if you only need a simple keyword research tool — not a fully-equipped SEO or marketing analytics platform.
You can learn more about SEMrush by reading my full review here. These platforms are often compared in software reviews — thanks to their identical set of features.
It can now scrape keyword suggestions for YouTube, Amazon, Yandex, and a handful of foreign search engines. As for the results, Keywords Explorer implements a card-based approach. This makes every bit of information more presentable, readable, and easy to find.
You can refer to the position history chart to determine how pages rank over time or look at the SERP overview to have an idea of what it takes to compete. You may also select keywords one by one to update, export, copy, or add them to a list.
It simply has a more organized layout, which, in turn, makes keyword data more readable. Three words: Keyword Difficulty tool. Maybe you run a multilingual website or target users who prefer a different, non-English search engine.
In any case, Ahrefs can help you find keywords for those services, unlike most keyword research tools that are locked to Google. Ahrefs is closer to SEMrush than any other tool — not just for keyword research, but for everything else as well. KWFinder may resemble the Ubersuggest start page. The main difference is that, with KWFinder, you can also search for question-based phrases as well as Google Autocomplete suggestions.
Not only are there more keyword data loaded on one page, the metrics themselves are also more accurate. KWFinder is as to-the-point as you can get with keyword research tools. All the information you need — from keyword suggestions to your lists — are always within two clicks away.
It may not give you the most keyword suggestion, but its ability to find questions and Autocomplete suggestions have earned it extra points. You can see more of KWFinder in action by reading this post.
For some reason, the KWFinder developers decided to limit the number of related keyword suggestions their entry-level users can get to only I know my readers — a lot of you already make money and would like to continue growing your blog. From the homepage, you only need a keyword, domain, or page URL to fire up the tool. Aside from filtering keywords based using search volume, CPC, word count, and so on, you can also combine multiple filters for a more refined set of keywords.
For example, Serpstat can give you a list of your competitors for your seed keyword in PPC advertising. Not a lot of keyword research tools can utilize compound filters like Serpstat. And for that, it deserves a perfect score. Unlike most tools that work by expanding seed keywords, SpyFu focuses on helping you grab the target keywords of your competitors.
You can also use their brand name and let SpyFu automatically determine their address. Also, you can create a filter that only includes keywords with a specific term. Whenever you want to go to another page, you have to scroll all the way up, making the overall experience slightly slower.
If you try to check out the keywords of a big-name brand, I guarantee that SpyFu can step up to the plate and give you tens of thousands of keywords if needed. You could even find keywords that multiple competitors are targeting or generate white label reports — just in case your blog is run by a team. While SpyFu is incredible in terms of usability, keyword suggestions, and reports, I really hope their filters were better. Instead, it encourages you to spy on your competitors and leverage the keywords that already work for them.
Although the SpyFu team tracks millions of keywords, the tool sometimes yields zero paid search keywords in some sites. Finally, let me wrap up this post with another lightweight tool called Keyword Revealer. Average monthly searches, CPC, competitiveness — all the metrics you care about regarding keywords are there. Keyword Revealer even chips in an estimate of your monthly profits for each keyword should you use them in your PPC campaign.
Well, that perfectly sums up what the brainstorming tool does. Keyword Revealer does an excellent job of keeping keyword research simple. You launch the tool, put in a seed keyword, extract long-tail variations, and export the results. It does, however, allow for unlimited keyword results even with the cheapest plan. Nevertheless, the developers have earned a high score for implementing something unique. They get the job done, but functionality-wise, they equal the filter options of free tools like Ubersuggest.
As a paid tool, I expected Keyword Revealer to be capable of some domain analysis, which is a feature that even free tools like Ubersuggest have. Keyword Revealer is a reliable tool that veered away from any advanced feature that could only overcomplicate keyword research. For more details, consider reading this detailed review. I know each blogger has their own preferences and needs.
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